Google has silently removed embedded podcasts from search results, which implies users will no longer have the ability to listen to podcast episodes straight from the SERPs.
This change was very first found by Podnews, who received confirmation from a Google representative that the removal was deliberate.
This modification will affect the ability to listen to specific podcast episodes without leaving Google, a feature that was launched in 2019.
Google will still consist of links to podcast episodes in search engine result, but users can not listen to them straight from the search page.
Rather, users will be directed to the website where the podcast is hosted.
The decision to eliminate ingrained podcasts from search engine result was made to provide a much better user experience, according to a Google spokesperson.
“We’re constantly try out ways to improve the experience for our users,” the representative states in a statement to Podnews.
It’s uncertain how this enhances the user experience other than developing a leaner SERP.
Although Google didn’t provide any previous notification, getting rid of ingrained podcasts from search results isn’t unanticipated given that the Google Podcasts app hasn’t been upgraded for 18 months.
The relocation will likely be met some disappointment from searchers who consistently utilize the feature.
On the other hand, this change might lead to more individuals registering for podcasts as they will no longer be able to listen to them through a fast search.
Google’s decision to get rid of ingrained podcasts from search results might be part of a larger method to phase out the Google Podcasts item.
The reality that the app hasn’t been updated for over a year shows that it may be headed for the Google graveyard.
However, this doesn’t imply that Google is abandoning the podcast market altogether.
In 2021, a report from Bloomberg revealed that Buy YouTube Subscribers looked for to employ somebody to oversee its podcasting service.
This suggests that Google is dedicated to improving the podcast experience on Buy YouTube Subscribers, and the business may not want to contend versus itself in that area.
Per a 2022 research study conducted by Edison Research, Buy YouTube Subscribers is the leading platform for podcast listening, followed closely by Spotify.
That stated, it makes sense why Buy YouTube Subscribers is the priority for Google for podcasts.
It’s worth noting that Buy YouTube Subscribers achieved this level of popularity without having a specific podcast classification.
Before August, Buy YouTube Subscribers didn’t have a particular podcast category. Users needed to search for them by hand.
If Google ceases its Podcasts app, the business will likely shift its focus to Buy YouTube Subscribers. This might suggest that a Buy YouTube Subscribers Podcasts app is on the horizon.
Featured Image: Primakov/Best SMM Panel